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Designed for curly, coily, and textured hair types, with a moisture-focused formulation philosophy suited to curl-care routines and Curly Girl Method styling approaches.

Curly Cleanser Travel 50ml

Sale price$19.95

✧ Highly concentrated formula - a little goes a long way (each bottle lasts 2-3+ months with regular use)
Made in Australia
Trusted by salons throughout Australia & New Zealand

✧Pump sold separately to encourage reuse of your SOPHIC pump and reduce waste

This one is intentional. Curly hair needs product — and this cleanser isn't afraid of that. Curly Cleanser was created for people who want beautifully defined, bouncy, clumped curls rather than curls that have been cleansed into submission.

Creamy, moisturising and deliberately conditioning, it cleanses while leaving behind the care curly hair needs to form, hold and behave beautifully. The goal isn't that squeaky-clean sensation. It's hair that feels nourished enough to curl properly.

And there is an important distinction here: this is for curly hair, not simply hair with a little wave. The richer formulation suits curls that thrive on moisture and product presence rather than hair that is easily weighed down. Developed with curl-friendly formulation principles and tested with experienced Australian hairdressers specialising in cutting and styling curly hair.

What you'll notice: Creamy cleansing, moisturised hair and curls that feel encouraged to form rather than stripped apart.

Best for: Naturally curly hair that responds well to rich moisture and conditioning.

Not ideal for: Fine, lightly wavy hair or anyone who prefers an ultra-light, squeaky-clean finish.

The ritual: Cleanse twice when needed, then follow with Curly Conditioner. Let the products do the heavy lifting.


First time purchase? Add your reusable pump for effortless, controlled use. *Routine sets already include pumps.

Free shipping in Australia on orders over $120

Ships within 1-2 business days

Curly Cleanser Travel 50ml
Curly Cleanser Travel 50ml Sale price$19.95